CardEx Blog

What Is a Digital Business Card and its Usefulness for Business

Back to Work after the Pandemic

Many of us transitioned to a "remote office" in 2020, but communication with customers and partners continued, and online events and business meetings became common practice. Naturally, there arose a need for a virtual way to exchange contact information. Digital business cards are increasingly gaining popularity among business professionals.

Digital business cards, just like their paper counterparts, convey information about you. However, in the 21st century, they offer a more convenient and practical approach. They are compatible with any device, be it an iPhone, iPad, Android, or computer. Unlike paper business cards, they cannot be lost or forgotten when stored in a smartphone, and they will never run out. Similar to traditional business cards, digital (electronic) business cards can be customized with unique designs, but they can be shared with anyone, anytime, even from a distance. Digital business cards do not have space limitations — you can include as much information as you desire on the card. In addition to regular contact details such as your name, company, email address, and phone number, you can enhance your digital business card with photos or videos, a logo, social media profiles, and more.

The Benefits of Switching to Digital Business Cards for Teams

Evolution of the company’s brand image
Today, leaders of most organizations across different industries recognize the importance of the company’s internal and external image in building long-term relationships with partners and clients. Digital business cards contribute to creating a digital company image when first meeting a partner or customer. They capture attention and help establish a trusting connection during the exchange. Additionally, digital business cards facilitate easy sharing of social media contacts, which greatly aids in fostering trust between employees and customers.
Reducing the cost of company business card printing
The cost of producing business cards for companies can range from hundreds of thousands to millions of rubles per year, especially for companies with hundreds or thousands of employees. For example, the total cost for 750 employees is 370,500 rubles per year for digital business cards, as opposed to 750,000 rubles per year for paper ones. This total cost includes printing expenses at a print shop, transportation, and staff time to support the process.
Increase in sales
Companies in various industries are experiencing sales growth through the utilization of digital business cards. Our analysts conducted a survey among employees of major real estate agencies, and agents reported that in over 50% of cases when exchanging paper business cards with clients (buyers), the information from the paper business cards was not transferred to the buyers' smartphones. As a result, agents were unable to reach their clients, as their numbers were categorized as "unwanted" or "advertising" by the operator. In such situations, the corporate version of CardEx digital business cards proves to be an excellent choice. After transitioning to digital business cards, agent-client calls increased by almost 50%, leading to a higher number of successful deals.
Unforgettable digital cards: always with you
They will never run out.

Our smartphones are likely the only item, apart from apartment keys, that we never forget. Having a business card stored in your smartphone is the most reliable solution. Digital business cards will always be accessible and won’t be forgotten when saved on your phone. Plus, there’s no need to print business cards anymore. If something changes, such as your job title or contact information, or if you join a new social network that you want to share with potential partners or business clients, you can immediately add the link to your digital business card. This allows your new acquaintances to easily connect with you. The possibilities of digital business cards are limitless!
Contactless exchange of information when working online
Online meetings and virtual events have become the new norm, and virtual business cards have become an integral part of everyday life. Digital business cards are essential for working online. You can simply send a link via email, add QR business cards to your signature (the client can easily save your contact by pointing their smartphone camera at the QR code or by clicking the link in the email), or send a business card link through a messenger.

Exchange Contacts During Conference Calls

During a Zoom, Microsoft Teams, or Google Meet call, you can enhance your conference background by adding your business card QR code. This allows anyone attending the call to scan the code and instantly access your business card.

In the midst of the pandemic, digital business cards have provided a secure and contactless method for swiftly and conveniently sharing contact information. Even as the COVID era eventually subsides and in-person meetings regain prominence, digital business cards will continue to be valuable.

Experience the multitude of benefits that digital business cards offer to companies with the corporate version of CardEx.
Digital Business Cards